Requirements
• Fluency in Georgian and deep knowledge of the Georgian market, culture, consumer behaviour and local trends • Working proficiency in English, Russian or Ukrainian • Hands-on experience planning and executing online and offline marketing strategies • Ability to manage a four-person specialist team: Paid Social Specialist, SMM Specialist, PPC Specialist and SEO Specialist • Set goals, priorities, briefs and KPIs for the team; monitor execution and results • Ability to use Google Analytics 4, analyse data, and build clear reports and dashboards • Strong knowledge of digital channels: Meta Ads, Google Ads, social media, SEO, web analytics and content marketing • Plan offline campaigns, promotions, partnership activities and advertising materials • Find collaboration opportunities and negotiate terms with local brands, influencers and other partners • Plan marketing budgets and evaluate campaign performance using sales, leads, ROAS, CAC and conversion metrics • Continuously analyse the market, competitors and customer feedback • Strong leadership, communication, negotiation and project-management skills • Experience in B2C, food delivery, HoReCa or retail is an advantage
What we offer
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About the company
Sushi Icons is an international premium sushi delivery chain. Since 2017, we have been building a product customers trust and expanding across Tbilisi, Kyiv and Warsaw. We value quality, a strong brand, modern communication and a genuine understanding of local audiences.